Fotolog Partners With Mobile Solutions in Chile

Takes Major Step in Roll-Out of Mobile and Micro-Payments Features for Fotolog's Massive Latin American Audience NEW YORK, Aug. 12

NEW YORK, Aug. 12 (AllPayNews) -- Fotolog (http://www.fotolog.com [1]), the
world's largest photo-blogging website and the 4th most-active social
network(1), announced today a landmark partnership with Mobile Solutions, a
leading mobile services aggregator, that will provide mobile and
micro-payments features to the site's users in Chile through the Entel PCS and
Movistar operators who serve 80% of the market. The mobile launch in Chile
follows Fotolog's successful entry into the mobile market in Argentina, part
of a drive to deliver mobile solutions to over 12 million unique monthly
visitors who generate over 2.8 billion page views across Latin America.

"We are the number one social network in Chile and this partnership allows
our members to access Fotolog.com using any mobile browser and to use our
popular Allopass micro-payments platform as well as other attractive mobile
features," said Christian Simamora, Fotolog's Business Development Manager.
"Fotolog is a cultural phenomenon in Latin America, and by going mobile we
have taken our powerful member experience to a new level and opened the door
to new content partnerships across the region."

"As the leading provider of value-added mobile services in Chile, we are
proud to power Fotolog's mobile offer in this market," said Alejandro Parnas,
General Manager, of Mobile Solutions. "Fotolog is already the market leader
and we look forward to helping them find new and better ways to serve their
vibrant community in Chile with the most comprehensive coverage available in
the market."

On July 2, 2008 Fotolog announced the launch of its global mobile service
-- accessible at http://m.fotolog.com [2] -- which will enable the site's
community of almost 20 million members(2) in over 200 countries around the
world to use their phones to upload photos to their personal Fotolog pages,
see who is posting messages to their guestbooks, leave messages for their
friends and use the Allopass micro-payments platform. The service is
available in seven languages including English, French, German, Portuguese,
Spanish, Swedish and Dutch.

About Mobile Solutions

Since 2004 Mobile Solutions has been providing high-quality, value added
services for Fotolog and mobile operators in Latin America. Mobile Solutions'
strategy has been to develop close, long-term strategic relationships with
clients while providing them with unparalleled expertise and resources. Mobile
Solutions has been creating new ways of communication between people, as well
as between people and devices, which has expanded to cover most MMS and WAP
services with innovative business solutions such as our recent micro-blog
launch Gugox. For more information, visit: http://www.mobilesolutions.cl [3]

About Fotolog, Inc.

Fotolog is the 4th most trafficked social networking site in the world
(Alexa, May 2008) and represents one of the most active communities on the
internet today. Among social networking sites in Latin America and Europe, it
is ranked first, second, and fourth in Chile, Argentina, and Spain
respectively (comScore, May 2008). Almost 20 million member accounts from 200
countries have shared over 550 million photos since Fotolog's inception in
October of 2002. Fotolog has grown virally since its founding, with virtually
no marketing or member incentives. Fotolog was acquired in 2007 by Hi-Media
Group (www.hi-media.com [4]), one of the world's leading Internet media groups
(Comscore) with advertising, publishing and micro-payments businesses.

(1) Alexa May 2008
(2) 18,831,706 as of 6/24/08 (source: Fotolog, Inc.)

Contact Information:

Andrei Bogolubov
NEWPR Group
917-849-9300
Andrei.bogolubov@newprgroup.com [5]

SOURCE Fotolog, Inc.