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Marketing

36 Million American Adults Now Print Coupons

The Digital Generation Embraces Online Coupons and Encompasses Almost 25 Percent of All Coupon Clickers

MasterCard Launches New U.S. Hispanic Marketing Campaign

Integrated marketing campaign includes new Priceless advertising and the re-launch of mastercardenespanol.com

American Express Announces The Return Of Members Project(R) With New Ways For Cardmembers To Develop Project Ideas And Spread Th

American Express Will Fund Five Projects with $2.5 Million

New Report Now Available - The Future of Payments: Prepaid Cards, Contactless and Mobile Payments

DUBLIN, Ireland--(www.AllPayNews.com)--Research and Markets (http://www.researchandmarkets.com/research/35543f/the_future_of_paym) has announced the addition of the "The Future of Payments: Prepaid Ca

TenderCard Class A Certifies Gift and Loyalty Applications on Hypercom’s Optimum T4200 Platform

PHOENIX, AZ and EAST FALMOUTH, MA, June 10, 2008 (www.AllPayNews.com) -- Hypercom Corporation (NYSE: HYC) and TenderCard™ today announced that TenderCard has Class A certified its proprietary gift a

CFSI Underbanked Consumer Study Identifies Eight Underbanked Consumer Types

National Segmentation Study Unveils the Face of the Underbanked

Tri-Plex Packaging Premieres Its Unique Gift Card Packaging At Licensing Expo 2008

While exhibiting at Licensing Expo this week June 10-12, 2008 at Jacob Javits in NYC, Tri-Plex Packaging will introduce two exciting new products for gift card packaging.

Fiserv Names Don MacDonald as Chief Marketing Officer

BROOKFIELD, Wis.--(www.AllPayNews.com)--May 27, 2008--Fiserv, Inc.

Givex Launches SKU Loyalty Program

17 May 2008 (www.AllPayNews.com) (National Restaurant Association Show, Chicago, IL) - Givex, a global provider of closed loop card technologies, including gift, loyalty and other stored value program

Phoenix Technology Holdings Added to Slate of Preferred Technology Providers for Digitas -- A Global Digital Marketing Agency

LAS VEGAS, NV and TORONTO--(www.AllPayNews.com - May 8, 2008) - Phoenix Technology Holdings, the Exclusive Licensing and Operating Company for (PINKSHEETS: SCTN) DBA Smart Chip Technologies, LLC, the

Discover® Card Wins Brand Keys Customer Loyalty Award for 11th Consecutive Year

Commitment to Cardmembers’ Needs Keeps Discover on Top of Credit Card Category

Fair Isaac’s TRIAD System 8.3 Delivers Enhanced Flexibility and Processing for More Effective Portfolio Management

MINNEAPOLIS--(www.AllPayNews.com)--Fair Isaac Corporation (NYSE:FIC), the leading provider of analytics and decision management technology, today announced the release and immediate availability of TR

Alliance Data's Canadian Loyalty Business Signs Multi-Year Renewal With Leading Canadian Home Improvement Retailer RONA

Agreement Extends Long-Standing Relationship with Nationally Recognized Brand Name in Home Improvement Products

TSYS to Offer Financial Institutions an Enterprise-wide Loyalty Program

ALPHARETTA, Ga., Apr 03, 2008 (www.AllPayNews.com) -- TSYS Loyalty today announced the development of an innovative product that calculates points and rewards for customers who subscribe to multiple p

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