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ViVOtech Selected to Enable First Deployment of MasterCard® PayPass™ Technology in Brazil by Redecard
ViVOtech Chosen to Enable MasterCard® PayPass™ Acceptance by Acquirer Redecard in Public Transportation, Restaurants, Convenience Stores, Movie Theaters, Parking Lots and Tourist Attractions
CARTES, PARIS – November 18 , 2009 (AllPayNews) — Silicon Valley-based ViVOtech, the leader in Near Field Communication (NFC) and contactless payment systems, announced today that its worldwide best selling contactless technology, ViVOpay, has been chosen to enable the first deployment of MasterCard® PayPass™ technology in Brazil by allowing the acquirer, Redecard, to enable multiple merchant locations for contactless card acceptance throughout multiple verticals. Redecard is the largest acquirer of MasterCard transactions in Latin America with 1.8 billion transactions per year in 1.3 million merchant locations.
MasterCard Worldwide, Credicard, Citibank’s credit card administrator for the Brazilian market, and Redecard have announced the launch of MasterCard PayPass contactless payment technology in Rio de Janeiro for public transportation and other quick service merchants. MasterCard says that PayPass is the first contactless payment product to be introduced for public transportation in Latin America.
Redecard used ViVOtech contactless technology to enable acceptance of MasterCard PayPass at multiple locations including the Pão de Açúcar (Sugar Loaf Mountain) lift, Supervia train stations, UCI cinemas, McDonald's fast food restaurants and Estapar/Riopark parking lots located in Rio. Coming soon, the Rio de Janeiro Metro system will also be enabled. This is just the beginning, as Redecard plans to add more PayPass merchant acceptance locations in the near future
“We are delighted that our ViVOtech contactless reader technology was chosen to enable this first MasterCard PayPass deployment in Brazil,” said Mohammad Khan, ViVOtech’s president and founder. “The expansion of the ViVOpay product line follows the increased usage of contactless payments from the original quick-service retail to vending, taxi, parking, transportation, transit and convenience stores.”
ViVOtech’s product line continues to evolve not only in hardware, but also in software and applications. ViVOtech’s infrastructure and application software products for mobile payments, promotions and marketing enable its 550,000 reader-installed base in 35 countries to function as communication and marketing devices, communicating with consumers using Near Field Communication and interim sticker technology enabled phones.
ViVOtech will be demonstrating its ViVOpay line of contactless payment readers, as well as its infrastructure and application software products for mobile payments, promotions and marketing, at the CARTES & IDentification 2009 show in Paris, November 17-19 at booth # 4 Q 028.
About ViVOtech
ViVOtech (www.vivotech.com) is the leading end-to-end enabler of next generation mobile payments, loyalty, and marketing solutions. ViVOtech provides Near Field Communication (NFC) mobile payment solutions, mobile marketing and loyalty applications software, Over-The-Air (OTA) provisioning infrastructure software, NFC smart posters, and contactless terminals. ViVOtech’s products are used by most prominent retailers all over the globe; the company has shipped over 550,000 contactless and NFC payment terminals to more than 35 countries. In 2009, ViVOtech received the prestigious Frost and Sullivan North American Smart Cards Product Line Strategy of the Year Award. ViVOtech’s investors include Citi, First Data Corporation, Motorola Ventures, NCR, and Nokia Growth Partners.
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